NYX PROFESSIONAL MAKEUP Plump Me Up Plumping Serum Primer

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Get ready to give your makeup routine an instant boost of radiance and lift with the NYX PROFESSIONAL MAKEUP Plump Me Up Plumping Serum Primer. Formulated with a powerful combination of 5 replenishing electrolytes and vitamins, this innovative 2-in-1 primer serum is designed to deliver smoothing hydration while creating a gorgeous plumped effect that makes your skin look its youthful best.

Keep reading to learn why this primer serum needs to be your new makeup bag MVP for a flawless, more lifted complexion!

The Lightweight Primer That Instantly Plumps

A smooth, flawless base is essential for any great makeup look. This unique primer serum grips onto makeup to extend wear time while providing a soft focus effect that blurs imperfections. The serum texture absorbs quickly without heaviness or oiliness, creating the perfect canvas for your foundation and complexion products to glide onto seamlessly.

But this primer doesn’t just prep – it also plumps! An infusion of 5 replenishing electrolytes provides an instant plumping effect that makes skin look visibly smoother and more lifted. Your fine lines and pores seem to disappear with this makeup gripping primer, revealing a radiant complexion that looks years younger.

Supercharged Serum Formula

This primer serum owes its smoothing and plumping abilities to its powerhouse lineup of 5 electrolytes and vitamins, including:

Hyaluronic Acid: This hydrating ingredient is known for its ability to attract and retain moisture in the skin, instantly plumping with hydration and creating a more youthful appearance.

Vitamin E: A nourishing antioxidant that protects against environmental damage while conditioning the skin.

Pro-Vitamin B5: Softens the look of fine lines and wrinkles for a smoother complexion.

Magnesium: Revitalizes and energizes the skin while providing hydration.

Potassium: Moisturizes and nourishes skin while reducing the appearance of puffiness.

This vegan and cruelty-free formula provides smoothing hydration without any stickiness or greasy residue. Skin feels comfortable yet supple and renewed, energized for a flawless makeup application.

For a Flawless Face From Foundation to Finish

Achieve picture perfect skin by using the NYX PROFESSIONAL MAKEUP Plump Me Up Plumping Serum Primer as the first step of your makeup routine. After cleansing and moisturizing, apply a layer of the serum primer evenly all over your face. Allow it to absorb before going in with your foundation, BB cream or tinted moisturizer.

The primer creates a smooth, hydrated surface that allows complexion makeup to glide on seamlessly without settling into fine lines. Skin looks plumped and illuminated from within, giving you a natural glow under your foundation.

After perfecting your complexion, complete your makeup with other NYX PROFESSIONAL MAKEUP products to enhance your eyes, cheeks, and lips. Try sculpting your features with our Wonder Stick Contour Stick or Chisel Your Cheekbones Contour Palette. Sweep on a brightening blush like our Sweet Cheeks Matte Creamy Powder Blush. Define your eyes with our vivid Epic Ink Liner or volumizing Worth The Hype Colored Mascara, then coat lips in one of our rich Soft Matte Lip Creams.

With makeup applied flawlessly over your plumping primer base, you’ll reveal a smooth, youthful complexion that looks filtered and lifted!

NYX Professional Makeup’s Cruelty-Free Mission

As an industry leader in professional, affordable makeup, NYX Professional Makeup is dedicated to providing consumers with quality cosmetics while maintaining a steadfast commitment against animal testing. All NYX products are certified and acknowledged by PETA as cruelty-free. The brand does not test finished products or ingredients on animals, staying true to the belief that makeup should spread joy, not harm.

The entire line of NYX PROFESSIONAL MAKEUP products is vegan friendly and PETA-certified. You can feel good about choosing cruelty-free makeup that helps you look and feel your best.

Discover the NYX PROFESSIONAL MAKEUP Difference

Elevate your beauty routine with NYX PROFESSIONAL MAKEUP’s full line of professional quality cosmetics for eyes, lips, face and more! Shop award-winning products that offer salon-worthy performance at an affordable drugstore price.

From flawless complexion essentials like our Can’t Stop Won’t Stop Full Coverage Foundation and Can’t Stop Won’t Stop Concealer, to vivid pigments like our Ultimate Shadow Palette and Brights Ultimate Shadow Palette, NYX PROFESSIONAL MAKEUP allows unlimited creativity with on-trend shades and textures.

Get ready to reveal your boldest, most vibrant looks yet with pro makeup that’s accessible to all. Experience the high-performance, cruelty-free difference of NYX PROFESSIONAL MAKEUP today!


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